• 2019-Digital-Marketing
  • DIGITAL MARKETING

    Social Media Marketing

    As digital technologies continue to reshape the competitive landscape, marketers are challenged to stay informed, adapt, and make strategic decisions in a space that is constantly evolving. This 40 hours program delivers foundational tools you need to design, implement, and manage a successful social media marketing strategy that achieves your business objectives. Throughout the class, you will engage in hands-on exercises to help you capture and measure critical data, communicate more effectively, and drive deeper customer loyalty and market share.
    This highly interactive program allows participants to engage in the exploration of new ideas, insights, and experiences from the instructor and their peers. By the end of the class, participants will design, develop, and launch their own marketing campaign via social media channels.

    Instructor Bio
    Sudio Sudarsan helps business owners, brand custodians, and c-suite leadership of established companies drive demand and impact through more effective use of analytics, brand, communication, design, digital, innovation, and marketing assets. He steals time to teach second-year MBAs advanced courses in marketing electives in three continents. Sudio has written extensively on branding topics published by IGI Global, Tempus Academy (England), etc. His latest publishing is an extension of his expertise in brand design, “A Word to the Eyes,” published by Mascot Books. Sudio is a guest writer at Huffington Post and the Branding Magazine, London, England; a sought-after speaker in industry conferences and employee conventions. He serves as the corporate advisory board member for the Thunderbird International Business Review, and is ad hoc reviewer in select marketing journals published in the US.

    Dates: Tuesdays & Thursdays, October 1 - November 21
    Time: 6 p.m. - 8:30 p.m.
    Price: $499

     

  • Education
  • Contact Information

    Department of Continuing Education

    161 Newkirk Street, Room E504

    Jersey City, NJ 07306

    (201) 360-4246

    CE@hccc.edu

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    Download Fall 2019 / Winter 2020 Brochure